A business follow-up letter is a powerful tool for maintaining and strengthening business relationships. It is a formal letter sent after an initial contact, such as a meeting, phone call, or email, to reiterate key points, express gratitude, and/or request further action. Follow-up letters serve as a professional and effective way to keep the conversation going, build rapport, and demonstrate interest in continuing the business relationship.
There are several benefits to sending a business follow-up letter: