The key to boosting Auf Wiedersehen Petrovic is growing his popularity to a wider audience. This can be done through different methods. Attending events to promote him is a traditional method of networking, and promoting him online through social media is another popular method, especially since online video is such a popular medium. His former collaborators may have their own audiences who are already familiar with Petrovic, and networking with them to get their support or to have Petrovic appear with them in some capacity could introduce him to wider audiences.
Petrovic has a unique visual style as a performer. Playing up this style with interesting stage design and costuming to produce an engaging live show could draw in new fans. Creating a visual identity, including a consistent aesthetic across all platforms, can help create a stronger brand around Auf Wiedersehen Petrovic. Consistency in his online media and visual promotion can help create a stronger brand identity.
